Why Link a Product
When a product is linked to your page:- Product sections display real product data (title, price, images, variants)
- AI content generation uses product details to create more relevant copy
- Publishing as a product template requires a linked product
- Dynamic pricing shows actual prices and compare-at prices from Shopify
- Variant selection shows real product variants (size, color, etc.)
- Selling plans display subscription options if configured in Shopify
Linking a product is optional for pages that do not use product sections. If your page is purely informational (listicles, advertorial, brand story, FAQs…), you can skip this step.
Linking a Product
You can link a product at two points: during page creation or later in page settings.During Page Creation
1
Open the prompt bar
From the homepage, click the prompt bar to start creating a new page.
2
Select a product
Use the product selector to search for and select a product from your connected Shopify store. The product’s title and image will appear as the selected product.
3
Continue creating your page
Finish setting up your page. The product data will be available in all product sections you add.
From Page Settings
1
Open the builder
Open the page you want to link a product to in the builder.
2
Open Page Settings
Click the settings icon in the builder toolbar to open Page Settings.
3
Find the Product section
Scroll to the Product section in the settings panel.
4
Search and select
Use the product search dropdown to find and select your product. Products are loaded from your connected Shopify store.
5
Save
Save your page settings. The product data is now linked and available throughout the page.
What Product Data Is Fetched
When you link a product, EcomWize fetches the following data from Shopify:How Product Data Updates
Product data in EcomWize reflects what was fetched from Shopify at the time of linking or last refresh. Here is how updates work:- On linking — The latest product data is fetched from Shopify and stored with the page.
- On publishing — Product data is re-fetched from Shopify to ensure the published page has current prices, variants, and images.
- Manual refresh — You can re-fetch product data by re-selecting the product in page settings.
Changing the Linked Product
To switch to a different product:- Open Page Settings in the builder
- Click the product dropdown
- Search for and select the new product
- Save your settings
Using Product Data in Sections
Once a product is linked, product sections can display dynamic data:- Product hero sections — Show the product title, description, and featured image
- Product detail sections — Display variant selectors, pricing, and add-to-cart buttons
- Selling plan sections — Show subscription options and pricing tiers
- Image galleries — Display all product images from Shopify
Frequently Asked Questions
Can I link multiple products to one page?
Can I link multiple products to one page?
Each page can have one linked product. If you need to feature multiple products, create separate pages for each product or use non-product sections with manually entered content.
What happens to product sections if I unlink the product?
What happens to product sections if I unlink the product?
Product sections will be empty until you select a new product.
Can I link a product that is in draft status on Shopify?
Can I link a product that is in draft status on Shopify?
Yes, you can link draft products. However, if you publish the page as a product template, the product page may not be publicly accessible until the product is also set to active in Shopify.